I've led award-winning teams, represented organizations at the Academy Awards and TIFF, and defeated debaters from the best schools around.

Here are some of the awards I have to show for it

Career Highlights

I strive to make my mark on everything I do. In my short professional career I have learned from the best, led successful teams, represented organizations publicly and internationally, and won countless awards. Here is a brief overview of how I got to where I am now.

2013 - Graduated
Bachelor of CommerceUniversity of Windsor
2013 - Windsor International Film Festival
Marketing ManagerMarketing
2014 - Crayola Canada
APEX PartnerUniversity of Windsor
2015 - Completed MBA
MarketingUniversity of Windsor
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Marketing Manager

Windsor International Film Festival

Record Growth

In my short time with the festival, my work has grown it from 5 to 10 days and 9,000 to 17,000 tickets sold

eCommerce

Implemented online ticketing sales which rose to 33% of total sales

Social Media

Developed online identities to become one of the core strengths of the marketing team

Led 100s of Volunteers

Roles ranged from event logistics, promotion, app and web development, and customer engagement

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Education & Employment

  • Master of Business Administration Odette School of Business

    I completed the Odette MBA course work in December 2015, an intensive 14-month program that has 30% more class time than a typical MBA, while also working with a corporate partner throughout the year to solve real world problems. In addition to this demanding program I was elected by my peers and served as the MBA Society President where I lead a fantastic team to build initiatives that have become a standard for years to follow. In addition, I sat on Faculty Council and the Graduate Committee representing students and advocating for their interests. Lastly, I served as a Graduate Assistant to four professors teaching introductory business communications and leadership courses through the year. I capped off my MBA by winning the Leadership Award, Enhancement Award, and Best Presenter Award as voted on by faculty and staff.

  • Crayola Canada APEX Partner

    During the course of my MBA, I worked alongside a dedicated team of ambitious and hardworking individuals to analyze and craft key strategies for Crayola Canada. We completed three deliverables in a 10 month window, including a strategic audit of Crayola Canada's place and opportunities in the creative play space, development of a back-to-school merchandising program, and plan to mitigate the cost of out-of-stock events on Amazon.ca for Crayola products.

  • Windsor International Film Festival  Marketing Manager

    The Windsor International Film Festival (WIFF) is a beloved institution in the Windsor-Essex area which made my opportunity to work for it a dream come true. As the Marketing Manager I developed, coordinated, and executed a marketing plan for the 10-day festival with over a hundred films, as well as lead over a hundred volunteers in event logistics and promotion. My role expanded beyond marketing to festival administration as I sat on the Tech Committee, Box Office Committee, Marketing Committee, and Programming Committee and overseeing a variety of projects from idea to delivery. Some of the projects that I am most proud of managing are the redesign of the festival program, development of consumer profiles, introduction of ERP systems, brand refresh, and development of social media identities.

  • Bachelor of Commerce (Honours) Business Administration Odette School of Business

    In my time at the Odette School of Business I became heavily involved in the school and student initiatives. I lead the school debate team to a record number of top-10 finishes in the American Parliamentary Debate Association, defeating teams from Stanford, MIT, Yale, Columbia, and NYU while competing throughout the United States. In addition, I served in a variety of roles on the Commerce Society where I was ultimately responsible for the program that acclimated first year students to the University and ensuring their success. My contributions to the school and community were recognized by receiving the inaugural Richard Peddie Leadership Award which is given to well rounded students competing based on marks, athletics, volunteer work, student government, campus clubs and other relevant extra-curricular activities.

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President & Captain

Debate Team

Extensively Developed Cases

Whether it was public policy, metaphysics, politics, ethics, economics or the supremacy of waffles over pancakes, I debated it all.

Internationally Ranked

Competed internationally on the APDA circuit at NYU, Stanford, Columbia, Yale, and Harvard


Recruitment and Development

Organized recruitment efforts and judged try-outs, resulting in doubling the size of the team and increasing diversity.

Record Performance

The team I led had record top-10 finishes and speaker scores have never been higher

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I'm Passionate About Entertainment

I'm a marketer first and a fan second but I'm a firm believer that you need to know your product to do it justice. That's why I experience as much of it as I can. I have an encyclopedic knowledge of entertainment of all kinds, so If you need a trivia partner, I'm your man.

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Books Read

Skills & Expertise

I have a passion for bringing ideas and people together to create something memorable. I'm always looking for ways to improve and develop. Nothing makes me happier than being part of a team and I've spent my time developing a skillset that does just that. Here is a quick take on what I bring to the table.

Marketing

  • Strategy
  • Branding & Identity
  • Email
  • Social Media
  • Consumer Behaviour

Project Management

  • Organization
  • Communication
  • Problem Solving
  • Leadership
  • Time Management

Check out some of my latest work

I never rest until I'm proud of the work I've done. Here's a brief look at some of the projects I have worked on in the past few years